GET YOUR BRAND OUT OF THE INBETWEEN!
You’ve got the big idea, the ambition and somewhere HUGE that you want to take your business! But somewhere along the way, your branding became a collection of DIY logos, Canva templates and “I’ll sort it properly later” decisions.
That’s where I come in.
/ IF ANY OF THESE SOUND LIKE YOU, WE NEED TO HAVE A SERIOUS TALK!
/ IF ANY OF THESE SOUND LIKE YOU, WE NEED TO HAVE A SERIOUS TALK!
/ IF ANY OF THESE SOUND LIKE YOU, WE NEED TO HAVE A SERIOUS TALK!
I know what it feels like to invest in your business, outgrow what you started with and think “I know this could look SO much better.”
That’s exactly why I created Brand Foundations!
To take what’s in your head, add some actual strategy, and turn it into a brand that looks like the business you’re building.
BUT HONESTLY, I GET IT!
THIS IS NOT JUST ANOTHER BRANDING PACKAGE
/ INTRODUCING :
4-6 WEEK 1:1 COLLABORATIVE PROCESS / STRATEGY / IDENTITY / APPLICATIONS
For when you’ve got the big idea and you’re ready to give it a brand to match.
A strategic, collaborative branding experience designed to turn what’s in your head into a brand that actually feels like you.
We’ll dig into your business, get clear on where you’re going and build the visual foundations to get you there - from your brand strategy and identity through to your colour palette, typography, custom hand-drawn details, illustrations, patterns and a complete brand logo suite.
And because a brand needs to work beyond a logo file, we’ll bring it to life with real-world mockup applications that make sense for your business!
FOUNDATIONS
/ WHO IS BRAND FOUNDATIONS FOR?
Brand Foundations is for founder-led businesses who care about what they’re building and want their brand to feel just as good as the experience or product that they’re creating.
You might have:
* Outgrown the DIY branding you started with
* A million ideas, references and Pinterest boards but no idea how to pull them together for your new brand
* A brand that feels a bit generic or inconsistent
* A business that has evolved, while your branding hasn't
* Bigger plans, bigger opportunities and a feeling that your brand needs to catch up
* A strong sense of what you want your business to feel like, but no idea how to make it look that way
Your brand probably isn't bad. It just isn't where you're going.
/ WHAT DO YOU ACTUALLY GET?
/ WHAT DO YOU ACTUALLY GET?
- Brand guidelines
- Print & digital logo files
- Colour & typography specifications
- Brand asset library
- Key brand mockups & applications
- Digital / social examples
- Print / marketing examples
- Brand templates where needed
So you don't finish the project with one shiny new logo and 14 questions about what to do with it.
You leave with a complete visual system you can actually use.
Your Brand System
- Primary logo with bespoke typography
- Secondary logo / logo variations
- Submark / Brand marks
- Colour palette
- Typography system
- Hand illustrated graphic elements
- Bespoke brand Patterns
______________________________
Your Brand's Visual Identity
Brand Discovery
- Brand discovery questionnaire
- 1:1 creative consultation
- Audience & brand insights
- Visual inspiration gathering
Creative Direction
- Creative direction
- Bespoke moodboard
- Visual style exploration
- Typography direction
- Colour direction
______________________________
Strategy + Creative Direction
Most certainly more than a logo. This is proper foundation for the brand you’re building.
This is a done-for-you + done-with-you branding experience. We’ll work together to figure out what your brand needs to say, look like and feel like - then I’ll bring it all to life.
/ HOW YOU'LL FEEL AT THE END
/ HOW YOU'LL FEEL AT THE END
From “I know what I want it to feel like…” to “YES. THAT’S IT.”
The goal isn't simply to make your business look prettier.
It’s to make your brand finally feel like the business you’ve already built - and the one you’re building next.
You’ll go from:
DIY → DISTINCTIVE
MESSY → COHESIVE
SECOND-GUESSING → CONFIDENT
BLENDING IN → RECOGNISABLE
CATCHING UP → MOVING FORWARD
By the end, you’ll have a brand that feels strategic, expressive, recognisable and completely yours - with the tools and confidence to actually use it across your website, socials, marketing and customer experience.
Basically: your brand finally catches up with your ambition.
- Brand guidelines
- Print & digital logo files
- Colour & typography specifications
- Brand asset library
- Key brand mockups & applications
- Digital / social examples
- Print / marketing examples
- Brand templates where needed
So you don't finish the project with one shiny new logo and 14 questions about what to do with it.
You leave with a complete visual system you can actually use.
/ WHAT'S THE PROCESS?
/ WHAT'S THE PROCESS?
Once everything is signed off, your final brand is organised into your Google Drive with all the files, guidelines and assets you need to actually use it.
I’ll walk you through everything so you’re not left staring at a folder thinking “cool... now what?”
And once you’ve had a chance to put your new brand out into the world, we’ll check in to see how it’s going.
From your first form to your final files, I’m in your corner the whole way.
05) You get the keys
Once we know where we’re going, I get designing.
Your logo suite, colours, typography and supporting visual elements all come together into a cohesive brand identity - with plenty of collaboration and opportunities to talk things through along the way.
You’ll get Loom walkthroughs so I can explain the thinking behind the work, plus feedback calls whenever we need to properly chat something through.
04) I bring the designs to life
Once you’re booked in, you’ll get access to your own Notion project portal, where everything lives - your timeline, milestones, resources, feedback and important project links.
Then we dive into the strategy.
We’ll unpack your business, audience, personality, ideas, references and ambitions before defining a clear creative direction for the brand.
03) We get to work
If we’re a fit, we’ll jump on a discovery call.
This is where we can properly chat about your business, your ideas, what’s not working, where you want to go and what you actually need from your brand.
No hard sell. Just a proper conversation to make sure we’re both happy to work together.
02) Let's have a chat
First up, you’ll fill in my 'Work With Me form', answering a few questions about your business, where you’re at and what you’re looking for.
Don’t overthink it. Just answer them as best you can - I’m not expecting a perfectly polished business plan.
I’ll review everything and get back to you within 24–48 hours via your preferred contact method - email or WhatsApp - to let you know whether I think we’re a good fit.
01) Tell me About Your Brand
No disappearing for six weeks and reappearing with a folder of logos.
Brand Foundations is a 1:1, 4–5 week experience where we work together throughout the project.
You bring the ideas, references, business context, ambitions and opinions.
I bring the strategy, creative direction and design.
/ WHAT'S THE INVESTMENT?
/ WHAT'S THE INVESTMENT?
Ready for your branding to match your big ideas?
You’re here. Your brand wants to go there.
Let’s figure out what needs to happen in between.
I deliberately keep Brand Foundations small because this isn't a churned out branding package.
It’s a high-touch, collaborative experience, and I want to have the time and headspace to actually give your brand the attention it deserves.
Only 4 Brand Foundations projects are accepted each month.
Only 4 projects per month
You don't have to pay for everything upfront.
Pay in full
£1,200
2 payments
£650 × 2 = £1,300 (50% to start + 50% at completion)
3 payments
£450 × 3 = £1,350 (Start + midpoint + completion)
Want to split it up?
Your complete 1:1 strategic branding experience, taking you from “I know my brand needs something…” to a brand that actually feels like the business you’re building.
The investment is £1,200 GBP, with international clients invoiced in their local currency where applicable.
($2250 AUD)
($1600 USD)
Brand Foundations - £1200 GBP
Your brand finally catching up!
You’re here. Your brand wants to go there.
Let’s figure out what needs to happen in between.
READY FOR YOUR BRANDING TO MATCH YOUR BIG IDEAS?
NEED YOUR BRAND FOUNDATIONS FASTER?
1-2 WEEKS / PRIORITISED PROJECT / DAILY COMMUNICATION / SAME CORE DELIVERABLES
For when your brand is ready to make its next move - faster.
The same strategic brand experience, but prioritised, accelerated and much more hands-on.
Your project gets my full priority for 1–2 weeks, with daily communication, a more hands-on collaborative process and access to calls whenever you need them.
You’ll receive the same core Brand Foundations deliverables, but with your project prioritised so we can make it happen in a seriously condensed timeframe.
FOUNDATIONS
*VIP*
/ WHAT'S THE DIFFERENCE WITH *VIP*?
/ WHAT'S THE DIFFERENCE WITH *VIP*?
Both options give you the same strategic, collaborative branding experience and the same core brand identity deliverables. The difference is how quickly and closely we work together.
Brand Foundations is your 4–5 week branding journey. We take the time to work through your strategy, creative direction and visual identity, with space between stages for feedback, refinement and decisions.
VIP is the fast-track version. Your project becomes my priority for 1–2 weeks, meaning we work together much more intensively. You’ll have more direct access to me, faster response times, additional feedback calls, rapid feedback and revisions, daily communication and dedicated creative time throughout the intensive.
Basically, same destination, different pace. Brand Foundations gives us room to breathe. VIP is for when you want to get there now.
/ WHAT'S THE *VIP* INVESTMENT?
/ WHAT'S THE *VIP* INVESTMENT?
Brand Foundations VIP - £2,500
A priority 1–2 week brand intensive for founders who need their new brand brought to life quickly.
Pay in full: £2,500
50/50: £1,250 to book + £1,250 at completion
The VIP price reflects the priority access, compressed timeline and dedicated creative time required to make your project happen at speed.
Pricing is based in GBP. International clients are invoiced in their local currency where applicable.
Ready for your branding to match your big ideas?
You’re here. Your brand wants to go there.
Let’s figure out what needs to happen in between.